About Us...

WHAT WE'RE ABOUT

RiverWired, Inc.is a privately held eco-friendly media company with a network of sites and blogs all devoted to helping people take action to make the world a greener – and better -- place. RiverWired provides must-see, eco-friendly news, entertainment, and community to help people live just a little greener -- and have a lot more fun.

We know it's dawning on everyone that the time has come to change the way we live on the earth. Forget cutting carbs -- it's time to cut carbons.

But how? What really works and what doesn't? Which steps should we take first? And how on earth can we rev ourselves up to make any change at all -- because change is hard and seems to take so much energy (the rarest resource of all)?

At RiverWired, we don't pretend to have all the answers. But we do have a gathering place for people to share their stories.

The RiverWired editorial team scours the world and the web for the best writers, bloggers, photographers, videographers, and filmmakers. Then we create and filter content into six easy-to-navigate categories, showcasing entertaining and engaging material in a practical, accessible format. All to help our audience live a little greener – and have a lot of fun.

Here's what you'll find:

  • RiverWired TV: The most popular source of original eco-oriented video on the Web, including award-winning mini-documentaries; celebrities doing the green thing, local heroes (people and businesses making a difference), people living off-the-grid.

  • RiverWired Original Blogs: We showcase characters who've found practical and intriguing ways to live greener now.

  • RiverWired Community: RiverWired offers best-of-breed user-created content tools within a positive, trustworthy, can-do environment.

  • RiverWired Moneysavers and Green Products: Our green-living tips and products, videos and blogs

  • RiverWired Entertainment: Original games and polls, quizzes, blogs and videos and articles all present fun and interesting tidbits and strategies for greener living.

  • RiverWired Recommends: Every day, we feature the best-of-the-web in green news, blogs, videos, and information available internationally.

And our content is organized in six easy-to-access departments so you can get what you want and need fast:

  • Business & Innovation
    (Investing, Corporate Culture, Sustainable Ideas, New Technology)

  • Design & Lifestyle
    (Art & Architecture, Home & Gardening, Style)

  • Food & Travel
    (Cooking. Dining Out, Farm to table, Eco Travel)

  • Moneysavers & Green Products
    (Clothes, Gadgets, Products & Ideas)

  • People & Media
    (Celebrities, Local Heroes, Pop Culture, Books & Music, TV & Internet)

  • Transportation & Energy
    (Bikes & Cars, Energy Innovations, Public Transportation, Climate & Nature)

So start looking around -- let us know what you like and what you want to find out more about. Check out what others are saying about us.

It's time to have some good green fun.

 

RIVERWIRED TEAM

CATHERINE BILLON, Founder and CEO

Catherine Billon has spent 20 years devising and launching new businesses in media and entertainment companies such as Time Warner, Discovery Channel, Columbia Tri-Star, National Geographic Television and two Internet start-ups. In January 2006, she founded RiverWired, Inc. out of the desire to connect people, ideas, and information around a movement of positive social and environmental change. Although lately she's been focused on building RiverWired into the leading eco-friendly media company, she hopes to get back to skiing in the mountains of Colorado some time in the distant future. She graduated from Brown University and Columbia Business School.

THOMAS "RUSTY" CORISTINE, Co-Founder and President

Rusty was most recently Head of Advertising Sales and Co-founder of Zoove, Corp., a VC-funded mobile technology company based in Palo Alto. Prior to Zoove, Rusty served as Executive Vice President of the AOL Time Warner Local Partnership Group where he was responsible for the corporate development and sales of cross-divisional properties. Rusty first joined Time Warner in 1989, and served in a number of executive positions in corporate sales management and marketing until 1996. His creativity and new business development skills were successfully employed on behalf of People Magazine, Time Warner Entertainment Marketing as Vice President, Promotions and the Six Flags Theme Parks Promotion Network, as a Corporate Senior Vice President and General Manager of his division.

In 1996, Rusty joined film and television producer David Niven, Jr. to form NCE, Inc. (Niven-Coristine Entertainment) where he served as President and CEO. NCE specialized in national fund-raising and public relations events for non-profit organizations, including UNICEF and the Boys Choir of Harlem. Prior to NCE and Time Warner, Rusty was Advertising Director of the Billboard Entertainment Group where he created and launched new and successful entertainment marketing and promotion businesses in music and filmed entertainment.

Rusty began his career in the media department at Grey Advertising in 1981 before joining Playboy Magazine and Rolling Stone Magazine in promotion and advertising sales positions. When not focused on building Green Hands USA, you can find him sport fishing for striped bass in his native state of Rhode Island, where he graduated from Bryant College. Rusty was involved in fundraising for "Save the Bay" in Rhode Island and was responsible for writing and passing the Narragansett Bay Oyster Restoration Act, legislation which helps restore the shellfish population and produce a cleaner saltwater ecosystem in the Narragansett Bay.

WILL NICKLIN, CTO

Will Nicklin has 20 years experience helping companies grow by leveraging technology. Having started as a developer, Will moved on to bridge IT with business in the commerce, publishing and health industries, most recently as VP Technology at Matria Healthcare (through acquisition of Miavita, Inc - where he was a member of the founding management team). A desire to return to the adventures of startups and a keen interest in the enviroment led him to join RiverWired. To keep balance outside work, Will likes to keep up his karate practice and explore ways to put sustainable living into practice back at his family home in rural Virginia.

 

SUSAN SELIGER, SVP, Editor-in-Chief

Susan Seliger is an award-winning writer and editor who has helped launch and re-launch four web sites before her favorite: RiverWired.com. Working as a top-level executive at a number of national magazines and organizations including Time Inc, Hearst, Dow Jones and Working Mother Magazine, she has honed a blend of editorial expertise and business savvy. She is the author of a health book, STOP KILLING YOURSELF: Make Stress Work for You (Putnam’s) and the ghostwriter of WONDERFUL MARRIAGE: What You Can Do To Make Love Last a Lifetime (to be published Spring 2008).Her work has been published in New York Magazine, The Economist, Travel & Leisure, Arthur Frommer’s Budget Travel, Redbook, Self, McCall's, Ladies Home Journal, The Washington Post, WebMD.com, to name a few.By night, she is an occasional storyteller who has performed original material in Manhattan theater clubs. (Don’t tell her mother.) She is a Clarion Award winner and holds an M.A. and a B.A. from the University of Chicago. (Her mother knows that.)

 

EPHRAIM COHEN, CMO

Ephraim Cohen is a senior marketing and communications executive with over 17 years of experience working with technology, consumer electronics and digital media companies. Ephraim has designed and implemented programs for companies such as Dailymotion, Singapore’s Digital Exchange (video games, animation and digital cinema marketplace), Accenture’s Communications and High-Tech practice (including Media & Entertainment), Samsung, Ericsson. Previously, Ephraim was a General Manager of Edelman Technology Practice, one of the world's largest communications firms, manager of the Digital Future Coalition and Assistant Editor for Business Week Executive Programs.

 

MARCUS RICCI, Assistant Editor

Marcus Ricci is a graduate of Northwestern University with degrees in English and Political Science. He recently relocated to New York after a brief stint in Chicago, and was introduced to the wonders of RiverWired by his friend and colleague, Matt Pearson. Marcus is a musician, composer and writer, and looks forward to meeting the artistically inclined in his new home town.