Energy...

Aug 20, 2008

Consumers Pay Attention To Energy Star Labels

The “Energy Star” label is extremely or very important to 68 percent of consumers, according to the fourth EcoPinion Survey from EcoAlign, a strategic marketing agency focused on energy and the environment.Other findings from the survey: Discounts are the most popular incentive (85 percent), followed by two-for-one offerings (77 percent, extremely likely/very likely) and coupons (75 [...]